• Steve Martin

Arete: What's Yours?


There’s a lot going on in the world right now.

There’s usually a lot going on in life... at work... in the family.

Sometimes, we need to take a step back and ask the big questions:

What’s my purpose?

What am I here to do?


The ancient Greeks had a word, arete that (freely translated) means to reach your greatest purpose, to achieve your full potential as a person.

I find it to be a very powerful concept because it’s all about defining our own dreams and fulfilling them.

There's so much advertising, reality tv, and headlines shouting at us, telling us what success should look like, and showing off how others live their lives.

But arete is about reaching deep inside, finding that beautiful dream, and living it to the fullest.

It doesn’t have to mean fancy things or an expensive lifestyle unless you want it to.

What does becoming the best version of yourself mean?


To me, it means becoming the best Dad, Grandfather, Husband, and Financial planner I can be and living up to it every day.

It means achieving my dream of making the world a kinder and more hopeful place.

It means helping as many folks achieve their deepest dreams as I can.


I’d like to ask you the same question.

How can you achieve arete in your own life?


How can I help?

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In his 1977 book “Illusions”, Richard Bach writes “Here is the test to find whether your mission on earth is finished. If you’re alive, it isn’t.” He points out that each of us is here for a reason –

A great article by John A. Warnick – a friend and the founder of the Purposeful Planning Institute. Do you have your Dream Box? Steve =============================================================== “T