Is the Fiduciary Standard a Joke? – Total Return – WSJ

Must certified financial planners put their client’s interests first?

Recent advertisements by the CFP Board of Standards, the group that licenses certified financial planners, or CFPs, trumpet their “fiduciary duty.” One ad states CFPs are “ethically bound to put your interests first.”

Is it merely an advertising campaign, or is it real?

via Is the Fiduciary Standard a Joke? – Total Return – WSJ.