The Amygdala Made Me Do It
By JAMES ATLAS
Published: May 12, 2012
WHY are we thinking so much about thinking these days? Near the top of best-seller lists around the country, you’ll find Jonah Lehrer’s “Imagine: How Creativity Works,” followed by Charles Duhigg’s book “The Power of Habit: Why We Do What We Do in Life and Business,” and somewhere in the middle, where it’s held its ground for several months, Daniel Kahneman’s “Thinking, Fast and Slow.” Recently arrived is “Subliminal: How Your Unconscious Mind Rules Your Behavior,” by Leonard Mlodinow.
It’s the invasion of the Can’t-Help-Yourself books.